OpenAI Has New Focus (On the IPO)

The Wall Street Journal recently reported that leadership wants OpenAI, the company, to focus. Seems like a plain old business strategy story. Nope!

First, in more prosaic terms, the all-hands and what was said was indicative of need for focus and urgency. I read it as mild panic stations. Second, step back enough and a clear and complete image should emerge. It reveals the real game being played. It is the grand hand at the big AI poker table. The IPO. Who gets there first, who sets the rules. And who really wins.

The IPO is not about one company. Instead it is about three American AI companies — Anthropic, OpenAI, and SpaceX, which owns xAI. It is about the scale of money to be raised from the market. It is also the urgency to do so. The Economist notes that if all three offer 15 percent of their shares, the combined sum would roughly equal every dollar raised across all American IPOs over the past decade.

It is against the backdrop of a global crisis, and this being a battle for winner take all. And most importantly, with the Middle East busy with bigger problems, the money spigot for American AI might be as tight as the Strait of Hormuz right now. The Gulf sovereign wealth funds that have been backstopping this AI frenzy have other fish to fry, at present.

Public market investors in New York and London will now have to carry the weight. Which means the IPO window is real, it is short, it is now, and it will not stay open forever. In short, this is a three horse race to the IPO market. And OpenAI isn’t the leading pony.

OpenAI was all over the map. Sora. A web browser called Atlas. A hardware device. TikTok-for-AI. All announced with the same breathless urgency, same press release energy, different product each time. Cashing in on the announcement economy.

Simo told staff last week they had to stop being distracted by “side quests.” That is a remarkable word for what was, in practice, an $840 billion company running several unrelated experiments inside itself while its most focused rival ate its lunch.

All startups, big and small, are messy. Some have more disorder than others. The admission of chaos is a way to show recognition, and eventual correction of the problems. The question to me, is why this admission of chaos? And that’s why you need to bring out the popcorn.

Let’s break down the WSJ news report itself. The fact that the Journal “reviewed” the transcript is a giveaway. The Journal didn’t say they had the transcript, or that it was leaked to them. “Reviewed by” is a tell. This is a controlled leak. Nothing wrong with it.

Companies do it often. Big publications like the Wall Street Journal get the scoops and exclusives. This is a game that has been played for the longest time. Every word attributed to Simo, from “side quests,” to “code red,” to the Anthropic “wake-up call,” was chosen for outside consumption, to shape the story.

Don’t get me wrong. While the actual new content of the story is thin, it is still real. The organizational dysfunction is real. The Sora team was housed under research while launching a consumer product — a good sign of that dysfunction. However, the Anthropic “wake-up call” framing is a classic Jedi mind trick. Admit competitive weakness to look clear-eyed to investors and customers, while simultaneously using a rival’s success as the proverbial carrot and the stick.

However, one has to read the story in a larger context. The WSJ report has to be read against other news this week. Reuters reports OpenAI is in advanced talks with TPG, Advent International, Bain Capital, and Brookfield to create a new joint venture valued at around $10 billion that would push its enterprise products through PE-backed portfolio companies across industries. It is forming “Frontier Alliances” with McKinsey, BCG, Accenture, and Capgemini, announced last month. This is a great narrative being put together for a company on a deadline, for a specific audience. OpenAI is great at building narratives. It might back its way into a long-term strategy, but for now, you have to see every piece of news coming out of OpenAI right now as part of a jigsaw puzzle.

There is one audience for this final picture. The bankers and institutional investors who will price the offering. OpenAI needs them to believe three simple things. It has its house in order. It has a real swing at corporate dollars. And that it is ahead in the AI race, both for consumers and corporations.

One thing odd, maybe just to me, is why OpenAI has been stuffing its ranks with former Facebookers who are known to juice growth, find edges, and keep people addicted. They have little background in getting enterprises to buy into a product. Simo herself ran the Facebook app. That organization’s genius is consumer engagement: behavioral hooks, dopamine loops, the relentless optimization of the feed. You can see that in the recent iterations of ChatGPT. It has become such a sycophant, and creates answers and options, that you end up engaging with it. That’s juicing growth. Facebook style.

The next shoe to drop would be news that OpenAI poached some big name executives from say, Salesforce or one of the big boy SaaS companies to take charge of the enterprise push. Right now, OpenAI’s own numbers show that its enterprise business generates $10 billion out of a total annualized revenue of $25 billion. In comparison, Anthropic, the smaller company, is widely regarded as ahead in enterprise adoption.

Why is all this important? Again, as I said, money. I know I am repeating myself. The public market money. That is the only real story. There are three AI companies heading toward public markets. Two have friends in Washington. One has a great satellite launch and Internet business. One has focus. One is perceived as an “all over the map” business.

Zoomed in, there is a reason why Grok and OpenAI are looking to go after the “code” business. Anthropic’s success is good enough proof that AI, despite all the talk of impending singularity and AGI, is all about software — the critical choke point in a digital-first world. That is the business. For now! Not orbital data centers. Not a social video app. Not a hardware device. All these may (or may not) be real money spinners in the future, but for now, you gotta focus on juicing your revenues to go public. Focus is the answer.

Anthropic’s revenue run rate has surged past $19 billion, up from $9 billion at the end of 2025 and roughly $14 billion just weeks before that. Amodei confirmed at Morgan Stanley that $6 billion was added in February alone, driven almost entirely by Claude Code. Revenue doubling in two months. That is the curve that makes a prospectus compelling without a PR campaign to explain it.

The US government has tried to change that calculus. Defense Secretary Hegseth declared Anthropic a supply-chain risk after it refused to give the Pentagon unrestricted access to its models. Altman positioned OpenAI as a bridge-builder while quietly moving to take Anthropic’s vacated government contracts.

Anthropic has no friends in Washington. What it has, in the immortal words of former Microsoft CEO Steve Ballmer, is “Developers, Developers, Developers.” Right now, developers are the ones who actually matter. Despite its somewhat unclear messaging and occasionally awkward public identity, Anthropic’s Claude Code is a product they want to use. Wallet always speaks the loudest.

I won’t be crying over OpenAI. They are doing $25 billion in annualized revenue, with 900 million weekly users, and a CEO who has proven he can bend a narrative to his will.

As I said before. When a grand hand is being played, focus is not such a bad thing. Especially when the billions you desperately need are on the line.